DIGITAL MARKETING AGENCY

DATA DRIVEN DIGITAL MARKETING THAT ACQUIRES SALES FAST

FOR BUSINESS OWNERS WANTING TO ADD 6 TO 7 FIGURES TO THEIR INCOME IN 2024

STRATEGY CUSTOMISED TO YOUR BUSINESS AND SITUATION

At our Digital Marketing Agency Business Warriors we realise that business can be tough cash flow can be tight as you grow therefore there isn't a 1 size fits all to grow your business so the first step with us is to always do a free marketing plan with you to get super clear on what your game plan will be prior to even discussing working together.

RESULTS FOR YOUR BUSINESS THATS ALL THAT MATTERS

Your business hitting the goals your after this year is all that matters to our digital marketing agency

Return on investment is where all strategy starts and is the benchmark to where our KPI's as a company for you stem from and we believe in a what ever it takes mindset

GET EVERYTHING DONE FOR YOUR BUSINESS YOU NEED TO SUCCEED

Our digital marketing agency is full service and does everything in house so there is no need to contract multiple businesses just to get done what your business needs to succeed

Multiple digital marketing agencies are now a thing of the past.

NO OBLIGATION, NO CATCH JUST FREE ADVISE AND A PLAN WITHOUT THE BS CLICK BELOW TO GET STARTED TODAY

Digital Marketing Agency Services Completely Done For Your Business

Driving Growth For Businesses Across Australia, New Zealand, USA, Canada And The United Kingdom

FOCUSING ON JUST ONE FORM OF MARKETING DOESNT WORK ANYMORE

We hear this too often "I used an agency previously and I didn't get the result" Or "My Current Agency Doesn't Understand My Business" This is a large reason why we do a FREE MARKETING PLAN upfront because it helps us fully understand your business. If you are like a lot of other businesses that get growth by keeping clients and customers to always come back and by more at higher price points and increasing the lifetime value of each client/customer then this is why you need more than one form of marketing.

We all know having first movers advantage in business has huge advantages however imagine being the first person a client sees before they are ready to buy your product or service. But to also be there to capture people when they are ready to buy and then get them to repeat business with you time and time again. This is how businesses are grown and how you will grow your business in 2024

what digital marketing services can we provide

PPC ADVERTISING

PPC advertising works by allowing advertisers to bid on specific keywords or phrases that are relevant to their target audience. Advertisers can create ads that will be displayed to users who search for those keywords or phrases. When a user clicks on an ad, the advertiser pays a fee to the platform where the ad was displayed.

CONTENT MARKETING

If you want to become the go to
business in your area content marketing is a big part of this, its not just take photos and putting them on your social media profile that will get you the result in your content marketing strategy

SEARCH ENGINE OPTIMISATION

Too many business don't optimise what they current have around their business in order to been seen by their ideal clients use SEO to be seen by your clients without having to pay for the eyeballs

SOCIAL MEDIA ADVERTISING

Social media is a pivotal part of growing your business know what to post, when to post and how to post it so it effectively builds the brand in a machine that gets people to click through to your website or into your booking system to book a service with you or buy products

WEB DEVELOPMENT

Building a website is ok but building a website that converts traffic into bookings and sales for your business is a completely different thing we help create website that convert traffic to bookings for your business

FUNNEL DEVELOPMENT

If you have a specific offer your
business uses to bring in new clients this is where you would want a funnel created to get people to buy your service online

CONVERSION RATE OPTIMISATION

Your business conversion rates extend a lot further than you or your team answering the phone, it also stems too your consultations, your product sales, your website visitors to booking or sale rate optimising these areas by as little as 5% can make a large difference as to where your business growth will be in as little as 12 months

EMAIL & TEXT MARKETING

Email and text message marketing is the ultimate way to continue to keep your current clients active and to continue to buy from you ever single week, month and year

BUSINESS COACHING

Getting new clients is great, but how do you get clients to come back 3, 4, 6, 10, 15 times a year and create a delivery model that helps you grow with more predicatbility

WHO IS BUSINESS WARRIORS

jarrodharman

Business Warriors has evolved over the years to the digital marketing agency in Perth that helps businesses to scale through predictable and scalable sales and marketing acquisition systems while making sure to remain profitable with the appropriate systems and processes.


Our specialty is helping your business to increase the amount of visibility you get daily through specific content marketing and SEO Strategy using the algorithm to your businesses advantage.


We then like to increase your businesses conversation rates through sales training, website optimisation and conversion rate testing systems.


Once these things are done, we add fuel to the fire with bulletproof hyper targeted PPC advertising and social media marketing retargeting to accelerate your results over the long term.


We like to set big targets and provide guarantees to our clients otherwise we don't get paid for what we do. We also serve various industry markets, including automotive marketing, childcare center marketing, adult SEO, medical marketing, and medical SEO.


www.growasalon.com is a product company owner by http://www.businesswarriors.global our registered company is Business Warriors Pty Ltd

jarrodharman

wHAT CAN BE DONE tO hELP YOU

  • Warriors Hook A Killer Offer To Hook In Your Ideal Client

  • Pick your battlefields (Social Media Marketing Meta Advertising across Facebook, Instagram and whatsapp, LinkedIn Marketing, Google Advertising, Bing advertising, TikTok Advertising, and SEO (Search Engine Advertising)

  • Content Marketing to acquire brand awareness and buyers before their ready to buy, paid ads and organic content marketing to find people when their ready to buy and email marketing and text marketing to get clients to buy from you time and time again.

  • Warriors Strike (making the right offer in front of your ideal dream clients
    that will pay you the most)

  • Doubling the number of enquiries your business gets in a 12-month period

  • The Warriors conversion formula (setting appointments & getting them to
    show up)

  • The Warriors Pitch (the most tested selling system ever, for real) so you
    and your team close a higher ratio of leads coming through your campaigns

  • How to create world class products and high-priced products and services and
    experiences for your clients so that you can charge a premium and stand out
    from everyone else

  • How to keep feeding your business from this skill for years to come
    (retention of clients)

  • How to leverage yourself and build world class high performing sales teams

  • Plus so much more

BLOG

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Stop Scrolling, Start Growing: Content Pillars for Explosive Brand Awareness

March 12, 20245 min read

In the ever-evolving digital landscape, where attention spans are fleeting and competition is fierce, standing out as a brand has become an art form. Consumers are bombarded with a deluge of information, bombarded by countless brands vying for their loyalty. This is where a digital marketing agency's strategic content marketing comes into play – a well-crafted content strategy can serve as the cornerstone for building brand awareness, establishing trust, and fostering long-lasting connections with your target audience.

Content pillars for brand awareness are the foundational elements that shape your content marketing strategy, providing a solid framework for creating compelling, relevant, and engaging content that resonates with your audience. By mastering the art of crafting these content pillars, you can effectively cut through the noise, capture the attention of your ideal customers, and ultimately, drive explosive brand awareness.

In this comprehensive guide, we'll explore the essential content pillars for brand awareness, empowering you to craft a content marketing strategy that propels your brand to new heights.

Storytelling: The Heart of Brand Awareness

Storytelling is the cornerstone of any successful brand awareness campaign. It's the art of weaving a captivating narrative that not only introduces your brand but also forges an emotional connection with your audience. Effective storytelling goes beyond mere product promotion; it creates a relatable, human experience that resonates with your target customers on a deeper level.

To leverage the power of storytelling for brand awareness, consider:

  • Creating a brand story that showcases your company's values, mission, and unique personality.

  • Developing customer success stories that highlight how your products or services have positively impacted real people.

  • Crafting behind-the-scenes content that offers a glimpse into your brand's culture, processes, and the faces behind the scenes.

By embracing storytelling, you not only differentiate your brand from competitors but also establish an emotional bond with your audience, fostering trust, loyalty, and ultimately, brand awareness.

Educational Content: Positioning Your Brand as an Authority

In today's information-driven world, consumers crave knowledge and value expertise. By creating educational content that addresses your target audience's pain points, questions, and concerns, you can position your brand as an authority in your industry. This not only builds trust and credibility but also establishes your brand as a go-to resource, ultimately driving brand awareness.

Effective educational content pillars for brand awareness include:

  • In-depth guides and whitepapers that provide comprehensive insights on industry trends, best practices, or solutions.

  • Instructional videos or webinars that offer step-by-step guidance on relevant topics or product usage.

  • Expert interviews or thought leadership articles showcasing your team's expertise and insights.

By consistently delivering valuable, informative content, you establish your brand as a trusted source of knowledge, increasing your visibility and elevating your brand awareness among your target audience.

User-Generated Content: Amplifying Brand Advocacy

In the digital age, consumer trust is often shaped by the experiences and recommendations of peers. User-generated content (UGC) is a powerful tool for leveraging this trust and amplifying brand awareness. By encouraging and showcasing content created by your customers, you not only tap into the power of social proof but also foster a sense of community and brand advocacy.

Effective strategies for leveraging UGC as a content pillar for brand awareness include:

  • Encouraging customers to share their experiences, reviews, or product showcases through social media campaigns or dedicated hashtags.

  • Featuring customer testimonials, success stories, or product showcases on your website, social media channels, or marketing materials.

  • Partnering with influencers or brand ambassadors to create authentic, relatable content that resonates with your target audience.

By embracing UGC, you not only build trust and credibility but also create a sense of community around your brand, ultimately driving brand awareness through the power of word-of-mouth and social proof.

Visually Compelling Content: Capturing Attention in a Scrolling World

In a world where attention spans are dwindling and content consumption is often on-the-go, visually compelling content has become a necessity for capturing and retaining audience engagement. By crafting visually stunning and memorable content, you can effectively cut through the noise and leave a lasting impression on your target audience, ultimately driving brand awareness.

Effective visual content pillars for brand awareness include:

  • High-quality imagery and graphics that showcase your products, services, or brand personality in a visually appealing manner.

  • Infographics and data visualisations that present complex information in an easily digestible and visually captivating format.

  • Video content, such as product demos, brand stories, or educational videos, that combine visual appeal with valuable information.

By prioritising visually compelling content, you not only increase the likelihood of your brand being noticed and remembered but also enhance the overall user experience, fostering engagement and driving brand awareness.

Interactive Content: Fostering Engagement and Personalisation

In today's digital landscape, consumers crave personalised and engaging experiences. Interactive content offers a unique opportunity to foster a two-way dialogue with your audience, encouraging them to actively participate and immerse themselves in your brand's narrative. By creating interactive content experiences, you not only capture attention but also build lasting connections, ultimately driving brand awareness.

Effective interactive content pillars for brand awareness include:

  • Quizzes or polls that engage your audience and provide personalised recommendations or insights based on their responses.

  • Interactive calculators or tools that offer practical value while showcasing your brand's expertise.

  • Augmented reality (AR) or virtual reality (VR) experiences that allow users to interact with your products or services in an immersive and memorable way.

By embracing interactive content, you not only differentiate your brand from competitors but also create a more engaging and personalised experience for your audience, fostering brand awareness through memorable interactions.

Conclusion

In the crowded digital landscape, building brand awareness is no longer a luxury – it's a necessity for business growth and long-term success. By embracing the power of content pillars for brand awareness, you can effectively cut through the noise, capture the attention of your target audience, and establish a strong, memorable brand presence.

Remember, successful brand awareness strategies are not just about creating content; they're about crafting compelling narratives, delivering value, fostering engagement, and building lasting connections with your audience. By incorporating storytelling, educational content, user-generated content, visually compelling assets, and interactive experiences into your content marketing strategy, you can unlock the full potential of brand awareness and propel your business to new heights.

Start growing your brand today by embracing the power of content pillars for brand awareness. Stop scrolling, start captivating, and watch as your brand awareness soars to explosive new heights.

content marketingcontent pillarscontent marketing strategy
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Jarrod Harman

We specialise in helping Impact driven salons, clinics and spas get more bookings for their business and help them scale using the Grow A Salon Signature Growth System to become the number one go to in their area.

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TESTIMONIALS

I have been working with Jarrod for the last week and already have experienced a massive growth in sales. In 3 days of implementing his strategies we doubled our sales for the week already and that was just the start of the week. He has literally held my hand through the whole process and the support is amazing.

Karina Dulnoan

This guy is FULL of knowledge. There has never been a time where he has not answered any of my questions or put me in the right direction of someone who does know.

Sarah Gale

Jarrod helped me take my business to a new level. I could not do this on my own.

Amy Small

With your sales script we did over 150,000 in sales totally works just speak the words on it

Jo Botting

Moving on with day six, and there has been tremendous amount of mindset shift on my part.

J. Gallaher

I have been working with Jarrod for the last week and already have experienced a massive growth in sales.

Serena Carli

BOOK A FREE GROWTH SESSION TO GET A FULL FREE GO TO MARKET PLAN FOR THE NEXT LEVEL OF GROWTH IN YOUR BUSINESS WITH ONE OF OUR DIGITAL MARKETING AGENCY WARRIORS TODAY

ctaimg

WANT to take your business to the next level

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Address

152 ST GEORGES TERRACE Perth WA 6000

Email

info@businesswarriors.global

Phone

0488 851 017

1800 948 096

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