Solar SEO Agency | Business Warriors
Solar SEO
Agency
Built For Installs
A solar SEO agency that powers up your online presence and generates quality installation leads. We help solar installers, solar companies and renewable energy businesses across Australia rank for high-value solar searches, generate qualified leads and become the go-to solar provider in their region through organic search.
Local SEO for 'solar installer near me', organic rankings for solar panel and battery storage keywords, rebate and incentive content, ROI calculator pages, case study content and quote request automations. Everything your solar business needs to dominate solar search.
Industry
Solar
Solar energy specialists
Goal
Installs
Quality installation leads
Search
Local
Solar installer near me
Rating
4.8 / 49
Verified Google reviews
The Solar Market
How Solar
Buyers Search
The Australian solar market is one of the most competitive in the world. With over 3 million rooftop solar installations and growing, solar companies are fighting for market share in every state and territory. When a homeowner decides to go solar, they search Google for 'solar installer near me', 'solar panels [city]', 'solar battery storage' and rebate-related terms. The companies that rank at the top capture the leads.
Solar SEO is unique because the buyer journey is research-heavy. Potential customers spend weeks reading about panel brands, comparing inverters, checking government rebates, calculating payback periods and reading reviews. The solar companies that provide the best educational content, rank for the most relevant keywords and have the strongest review profiles win the installation jobs.
We build solar SEO systems that put your company in front of buyers at every stage of their journey. Local SEO for the Google Maps pack, organic rankings for solar keywords, rebate and incentive content, ROI calculator pages, case studies and quote request automations. Everything designed to capture high-intent solar leads through organic search.
How We Work
- Google Business Profile optimisation for 'solar installer near me' searches
- Organic rankings for 'solar panels [city]', 'solar battery storage' and commercial solar terms
- Rebate and incentive content that captures research-stage buyers
- ROI calculator and payback period pages that engage and convert
- Case study and installation gallery content that builds trust
- Quote request automations with follow-up sequences for solar leads
Trusted By Industry Leaders
Partnerships
& Integrations
Trusted By Real Clients
Trusted By
Solar Companies
Rated 4.8 out of 5 from 49 verified Google reviews. A Perth based team trusted by solar installers and renewable energy companies across Australia for SEO that generates quality installation leads.
Google Rating
4.8 / 5
From 49 reviews
Reviews
49
Verified Google reviews
Based In
Perth, WA
Serving all of Australia
Why Us
Why Choose
Business Warriors
We are a Perth based agency that specialises in solar industry SEO. We understand the solar buyer journey, the importance of rebates and incentives in decision-making, the role of panel and inverter brands in consumer choice and the competitive landscape of the Australian solar market. We build SEO systems that drive real installation enquiries, not just traffic.
Industry
Solar SEO
Renewable energy focus
Leads
Qualified
Ready for a quote
Rating
4.8 / 49
Verified Google reviews
ROI
Per Install
Cost per solar lead
Solar SEO
Full-Service
Capabilities
Local SEO For Solar
Google Business Profile optimisation, local citations and solar directory listings that get your company ranking in the Google Maps pack for 'solar installer near me' and suburb-specific solar searches.
Solar Keyword Strategy
Targeting 'solar installer near me', 'solar panels [city]', 'solar battery storage [area]', 'commercial solar [state]', 'off-grid solar' and rebate-related terms that capture buyers at every stage.
Rebate and Incentive Content
Content pages explaining federal and state solar rebates, feed-in tariffs, small-scale technology certificates and incentive programmes. Capture research-stage buyers searching for rebate information.
ROI Calculator Pages
Interactive solar ROI and payback period calculators that engage visitors, capture lead information and position your company as helpful and transparent. One of the highest-converting content types for solar.
Case Studies and Galleries
Installation case studies, before-and-after galleries, customer testimonial pages and project showcase content that builds trust and demonstrates your installation quality.
Product and Brand Pages
Pages targeting panel brand searches (e.g. 'SunPower installer [city]', 'REC solar panels') and inverter brand searches. Capture buyers researching specific products who need an installer.
Technical SEO
Core Web Vitals optimisation, schema markup for products and reviews, XML sitemaps, canonical tags and clean site architecture. The technical foundation that Google needs to rank your solar website.
Solar Website Design
Fast, mobile-first solar websites with product pages, ROI calculators, quote request forms, installation galleries and rebate information. Built to rank and convert.
Content Marketing
Solar guides, comparison articles, news updates and educational blog content that ranks for informational queries and positions your company as the local solar authority.
Lead Tracking and Reporting
Monthly reports on installation enquiries, quote requests, organic traffic, keyword rankings and cost per lead. Full transparency on how your SEO is driving real installation jobs.
Ready to generate more solar installation leads?
Our Clients
Who We Serve
Residential Solar Installers
Companies installing rooftop solar for homes. Local SEO for 'solar installer near me' searches, residential package pages and quote request funnels that drive installation enquiries.
Commercial Solar Companies
Companies serving commercial and industrial clients. SEO targeting 'commercial solar [state]', 'solar for business' and industry-specific solar terms that capture commercial enquiries.
Battery Storage Specialists
Companies specialising in solar battery storage and energy systems. SEO for 'solar battery storage', 'home battery [city]' and Tesla Powerwall and Enphase installation searches.
Off-Grid Solar Providers
Companies designing and installing off-grid and hybrid solar systems. SEO targeting 'off-grid solar [state]', 'standalone power systems' and rural property solar searches.
Solar Retailers
Solar panel and equipment retailers. Product page SEO, Google Shopping ads and e-commerce optimisation for solar panel, inverter and battery sales.
Electricians Offering Solar
Electrical contractors who offer solar as a service. Local SEO that integrates solar services with your existing electrical business marketing.
Our Promise
Our Commitment
Solar SEO Audit
We audit your solar company website, Google rankings, Google Business Profile, competitor solar businesses and the highest-value search opportunities in your market. We identify exactly where you are losing installation leads to competitors.
Keyword and Content Strategy
A custom SEO plan targeting solar searches relevant to your business, including 'solar installer near me', product-specific terms, rebate-related searches and commercial solar keywords. We map out the pages and content needed to rank for each term.
Local SEO and Directories
Google Business Profile optimisation, solar directory listings, Clean Energy Council profile management, local citations and review generation campaigns. Everything needed to dominate solar searches in your service areas.
Educational and Trust Content
Solar guides, ROI calculators, rebate information pages, case studies, comparison content and installation galleries. Content that captures research-stage buyers, builds trust and drives quote requests.
Results Reporting
Monthly reports on installation enquiries, quote requests, organic traffic, keyword rankings and cost per lead. We refine the strategy based on real data to keep your lead pipeline growing.
The Opportunity
The Solar Market
Is Booming
Australia has the highest solar penetration per capita in the world, and the market is still growing. Rising electricity prices, government rebates and battery storage adoption are driving record demand for solar installations. But competition is fierce, with hundreds of solar companies competing for the same customers. The companies that invest in SEO now will build search rankings and online authority that compound over years, generating free organic leads while competitors pay for every click. Every month you delay, competing solar companies are capturing the leads that should be yours.
“Business Warriors transformed our solar company's online presence. We now get consistent qualified installation leads from organic search every month.”
Andrew S.
Your Team
Built By Local Experts
Jarrod Harman
Founder and Strategist
The driving force behind Business Warriors. Jarrod brings deep expertise in digital marketing strategy, sales systems and business growth. Known for being full of knowledge and delivering strategies that produce real, measurable results. From sales scripts that generate $150K+ to systems that triple client income, Jarrod's approach is all about outcomes. He leads every solar SEO project personally, making sure the keyword strategy, content and local SEO align with your installation targets.
Serena
Operations and Growth
The operational backbone of Business Warriors. Serena ensures every client engagement runs smoothly, every SEO campaign is optimised and every solar marketing system delivers. Clients consistently praise the hands-on support and attention to detail that Serena brings to every project. From the first SEO audit through to content creation and monthly reporting, she keeps your solar SEO on track, on time and on budget.
We Eat Our Own Dog Food
We Run Our Agency
On The Same AI Agents
This is not theory. Business Warriors runs on an AI agent infrastructure built around Hermes Agent by Nous Research. We use voice agents, skills agents, role-based agents and a central brain that orchestrates them all. The results are real and measured in our own business.
+47%
Increase in output after building AI agent infrastructure
2x
Doubled capacity across web development and organic marketing
1/wk
Admin and finance down to one simple weekly check, fully automated
Our central brain (Hermes Agent) orchestrates content agents that research and draft scripts, video agents that generate HeyGen videos end to end, SEO agents that build and audit pages, CRM agents that manage our pipeline and run Monday hygiene audits, coding agents (Claude Code) that develop our website alongside our human team, and admin agents that handle financial follow-up and expense tracking. Jarrod reviews at defined checkpoints. The agents do the rest.
Read the full case studyYour Data Stays Yours
How We Handle
Your Business Data
Your Systems, Your Rules
Our AI agents connect to your existing CRM, phone system and tools via secure APIs. We never replace your infrastructure. We enhance it.
Real-Time Processing
Agents process enquiries and data in real-time. Call transcripts, lead details and customer interactions flow through your systems, not ours.
No Data Hoarding
We do not store your customer data outside your CRM. Agent conversations, lead qualifications and bookings stay in your GoHighLevel, your phone system, your tools.
We comply with Australian Privacy Act requirements. Human-in-the-loop checkpoints ensure sensitive decisions are reviewed before action.
Common Questions
FAQs
How much does solar SEO cost?
Solar SEO management starts at $1,500 per month for a single region solar company. This includes Google Business Profile optimisation, local SEO, content creation, technical SEO and monthly reporting. For companies serving multiple states or with significant existing content, pricing ranges from $2,000 to $4,000 per month. A one-time website build starts at $3,000. Every quote is fixed upfront with no hidden costs.
How long does it take to see solar leads from SEO?
Google Maps pack improvements typically show within 4 to 8 weeks. Organic search rankings build over 3 to 6 months as content is published and indexed. Most solar companies see a noticeable increase in organic traffic and quote requests by month two, with installation enquiries growing steadily from month three onward. SEO is a long-term investment that compounds over time.
Can you help my solar company rank in the Google Maps pack?
Yes. The Google Maps pack is critical for solar installers because many homeowners search 'solar installer near me'. We optimise your Google Business Profile with complete service areas, photos, installation galleries, regular posts and Q and A management. We build local citations, generate customer reviews and create location-specific content that signals to Google your company is the most relevant local result.
What content do you create for solar companies?
We create rebate and incentive pages for each state, ROI and payback period calculators, panel and inverter brand pages, installation case studies, before-and-after galleries, comparison articles (e.g. 'SunPower vs REC'), battery storage guides, off-grid system guides and blog content answering common solar buyer questions. All content targets specific search terms and captures buyers at different stages of the journey.
Do you understand solar industry compliance requirements?
Yes. We understand Clean Energy Council requirements, STC (Small-scale Technology Certificate) terminology, state-based rebate programmes and the regulatory landscape for solar advertising in Australia. All content we create is accurate and compliant with industry standards, and we can help you communicate your CEC accreditation and approvals effectively.
What makes Business Warriors different from other SEO agencies?
We are a Perth based team that specialises in solar industry SEO. We understand the solar buyer journey, the role of rebates and incentives, the importance of panel and inverter brands in consumer choice and the competitive landscape of the Australian solar market. We do not run generic SEO campaigns. Every strategy is built around your solar business, your service areas and your product range. And we report on installation enquiries, not just traffic numbers.
Can you build a website for my solar company?
Yes. We build fast, mobile-first solar websites with product pages, ROI calculators, quote request forms, installation galleries, rebate information pages and service area pages. Prices start at $3,000 for a solar company website. Every site is built with clean code and schema markup that Google loves to rank.
Do you also manage Google Ads for solar companies?
Yes. While this page focuses on SEO, we are a full-service agency. Many of our solar clients run SEO and Google Ads together for maximum visibility. SEO builds your free organic traffic over time, while Google Ads captures immediate leads from day one. We can manage both channels with a unified strategy and consolidated reporting.
Ready To Dominate Solar Search In Your Area?
Claim your free solar SEO audit valued at $1,500. No obligation. No pressure. Just a clear roadmap to more installation leads.