DIGITAL MARKETING AGENCY

DATA DRIVEN DIGITAL MARKETING THAT ACQUIRES SALES FAST

FOR BUSINESS OWNERS WANTING TO ADD 6 TO 7 FIGURES TO THEIR INCOME IN 2024

STRATEGY CUSTOMISED TO YOUR BUSINESS AND SITUATION

At our Digital Marketing Agency Business Warriors we realise that business can be tough cash flow can be tight as you grow therefore there isn't a 1 size fits all to grow your business so the first step with us is to always do a free marketing plan with you to get super clear on what your game plan will be prior to even discussing working together.

RESULTS FOR YOUR BUSINESS THATS ALL THAT MATTERS

Your business hitting the goals your after this year is all that matters to our digital marketing agency

Return on investment is where all strategy starts and is the benchmark to where our KPI's as a company for you stem from and we believe in a what ever it takes mindset

GET EVERYTHING DONE FOR YOUR BUSINESS YOU NEED TO SUCCEED

Our digital marketing agency is full service and does everything in house so there is no need to contract multiple businesses just to get done what your business needs to succeed

Multiple digital marketing agencies are now a thing of the past.

NO OBLIGATION, NO CATCH JUST FREE ADVISE AND A PLAN WITHOUT THE BS CLICK BELOW TO GET STARTED TODAY

Digital Marketing Agency Services Completely Done For Your Business

Driving Growth For Businesses Across Australia, New Zealand, USA, Canada And The United Kingdom

FOCUSING ON JUST ONE FORM OF MARKETING DOESNT WORK ANYMORE

We hear this too often "I used an agency previously and I didn't get the result" Or "My Current Agency Doesn't Understand My Business" This is a large reason why we do a FREE MARKETING PLAN upfront because it helps us fully understand your business. If you are like a lot of other businesses that get growth by keeping clients and customers to always come back and by more at higher price points and increasing the lifetime value of each client/customer then this is why you need more than one form of marketing.

We all know having first movers advantage in business has huge advantages however imagine being the first person a client sees before they are ready to buy your product or service. But to also be there to capture people when they are ready to buy and then get them to repeat business with you time and time again. This is how businesses are grown and how you will grow your business in 2024

what digital marketing services can we provide

PPC ADVERTISING

PPC advertising works by allowing advertisers to bid on specific keywords or phrases that are relevant to their target audience. Advertisers can create ads that will be displayed to users who search for those keywords or phrases. When a user clicks on an ad, the advertiser pays a fee to the platform where the ad was displayed.

CONTENT MARKETING

If you want to become the go to
business in your area content marketing is a big part of this, its not just take photos and putting them on your social media profile that will get you the result in your content marketing strategy

SEARCH ENGINE OPTIMISATION

Too many business don't optimise what they current have around their business in order to been seen by their ideal clients use SEO to be seen by your clients without having to pay for the eyeballs

SOCIAL MEDIA ADVERTISING

Social media is a pivotal part of growing your business know what to post, when to post and how to post it so it effectively builds the brand in a machine that gets people to click through to your website or into your booking system to book a service with you or buy products

WEB DEVELOPMENT

Building a website is ok but building a website that converts traffic into bookings and sales for your business is a completely different thing we help create website that convert traffic to bookings for your business

FUNNEL DEVELOPMENT

If you have a specific offer your
business uses to bring in new clients this is where you would want a funnel created to get people to buy your service online

CONVERSION RATE OPTIMISATION

Your business conversion rates extend a lot further than you or your team answering the phone, it also stems too your consultations, your product sales, your website visitors to booking or sale rate optimising these areas by as little as 5% can make a large difference as to where your business growth will be in as little as 12 months

EMAIL & TEXT MARKETING

Email and text message marketing is the ultimate way to continue to keep your current clients active and to continue to buy from you ever single week, month and year

BUSINESS COACHING

Getting new clients is great, but how do you get clients to come back 3, 4, 6, 10, 15 times a year and create a delivery model that helps you grow with more predicatbility

WHO IS BUSINESS WARRIORS

jarrodharman

Business Warriors has evolved over the years to the digital marketing agency in Perth that helps businesses to scale through predictable and scalable sales and marketing acquisition systems while making sure to remain profitable with the appropriate systems and processes.


Our specialty is helping your business to increase the amount of visibility you get daily through specific content marketing and SEO Strategy using the algorithm to your businesses advantage.


We then like to increase your businesses conversation rates through sales training, website optimisation and conversion rate testing systems.


Once these things are done, we add fuel to the fire with bulletproof hyper targeted PPC advertising and social media marketing retargeting to accelerate your results over the long term.


We like to set big targets and provide guarantees to our clients otherwise we don't get paid for what we do. We also serve various industry markets, including automotive marketing, childcare center marketing, adult SEO, medical marketing, and medical SEO.


www.growasalon.com is a product company owner by http://www.businesswarriors.global our registered company is Business Warriors Pty Ltd

jarrodharman

wHAT CAN BE DONE tO hELP YOU

  • Warriors Hook A Killer Offer To Hook In Your Ideal Client

  • Pick your battlefields (Social Media Marketing Meta Advertising across Facebook, Instagram and whatsapp, LinkedIn Marketing, Google Advertising, Bing advertising, TikTok Advertising, and SEO (Search Engine Advertising)

  • Content Marketing to acquire brand awareness and buyers before their ready to buy, paid ads and organic content marketing to find people when their ready to buy and email marketing and text marketing to get clients to buy from you time and time again.

  • Warriors Strike (making the right offer in front of your ideal dream clients
    that will pay you the most)

  • Doubling the number of enquiries your business gets in a 12-month period

  • The Warriors conversion formula (setting appointments & getting them to
    show up)

  • The Warriors Pitch (the most tested selling system ever, for real) so you
    and your team close a higher ratio of leads coming through your campaigns

  • How to create world class products and high-priced products and services and
    experiences for your clients so that you can charge a premium and stand out
    from everyone else

  • How to keep feeding your business from this skill for years to come
    (retention of clients)

  • How to leverage yourself and build world class high performing sales teams

  • Plus so much more

BLOG

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Improve Search Visibility: Implementing Entity SEO For Your Website

February 29, 20243 min read

Having a website that ranks high in search results is crucial for driving relevant traffic and growing your business. While traditional SEO focuses on keywords and backlinks, entity SEO optimises your site around real-world entities like your business name, products, services and locations. Implementing entity SEO can significantly improve your search visibility and help customers find you more easily. A digital marketing agency can help optimise your site for entity SEO.

What is Entity SEO?

Entity SEO is a process of optimising a website around specific entities associated with a business, such as the business name, location, products, services, events and more. The goal is to clearly identify your business and its attributes to search engines like Google so they understand what your company is about.

When search engines recognise your business entities, you can tap into specialised search results like knowledge panels, maps, review snippets and local packs. Populating in these rich results helps build authority and trust in search.

Why is Entity SEO Important?

With entity SEO, you can boost rankings for branded and local searches containing your business name, service areas, product names and other specific entities. This visibility helps drive more qualified visitors who are actively searching for your offerings.

According to recent statistics:

  • 50% of all searches have local intent. Entity SEO helps you tap into this demand by optimising for location-based keywords.

  • Knowledge panels appear for one-third of all searches - optimised entities can help you claim this prime SERP real estate.

  • Branded keywords account for 30% of searches. Ranking for your brand name builds trust and captures existing demand.

As search engines understand your business better through entity SEO, you can improve both clickthrough rates and conversion rates. By clearly communicating what you offer, your pages become more relevant to searchers' intents.

How to Implement Entity SEO

Optimising entities on your site involves both on-page and off-page optimisations. Here are some key steps:

Identify Important Entities

Start by brainstorming the key entities that represent your business. These typically include:

  • Business name

  • Location/Service areas

  • Product names

  • Service categories

  • Event names

  • Staff names

  • Brand slogans

Prioritise entities that are most relevant to your customers and appear frequently in branded search queries.

On-Page Optimisation

Once you know your core entities, optimise them on-site:

Prominently Display Entities

Ensure your business name, location and other key entities appear prominently on homepages and interior pages. Display in titles, headers, page copy, schema markup and images.

Create Entity-Focused Content

Develop pages, blogs and other content centered around specific entities. For example, service pages about "teeth whitening", location pages for "Chicago dentistry" or product pages for "Acme toothbrushes".

Include Entities in URLs

URLs containing entities can improve clickthroughs. For example:

example.com/chicago-dentist
example.com/tooth-whitening-services

Implement Schema Markup

Schema is code that helps search engines understand your business, locations, products, events and more. Implement schema markup on all entity-focused pages.

Off-Page Optimisation

You'll also need to promote your key entities off-site:

Update Business Listings

Ensure your NAP (name, address, phone) details are consistent across directories like Google My Business, Apple Maps and Bing Places. This helps confirm you as the authoritative business.

Encourage Reviews

Reviews that mention your business name and location help search engines understand your entities. Prompt customers to leave reviews on Google, Facebook and industry sites.

Build Links with Anchor Text

Earn backlinks from relevant sites using branded anchor text links like "Acme Dental Chicago" or "Acme Toothbrushes". Avoid over-optimisation.

Leverage Brand Mentions

Page and social media mentions of your business name strengthen your branded presence. Seek credible brand references like press articles.

Analyse Entity SEO Performance

Track your core entities in search to gauge their visibility and search traffic. Monitor rankings for branded and local keywords, knowledge panel presence, local pack rankings and more.

Tools like Google Search Console, SEMrush and Moz can help you identify opportunities to further optimise high-value entities.

The Bottom Line

Optimising your website around key entities like your business name, locations and products is a proven way to improve search visibility. By clearly identifying your business and offerings to search engines through entity SEO, you can increase clickthroughs, boost conversions and grow your brand in organic search.

entity seo seo entities
blog author image

Jarrod Harman

We specialise in helping Impact driven salons, clinics and spas get more bookings for their business and help them scale using the Grow A Salon Signature Growth System to become the number one go to in their area.

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TESTIMONIALS

I have been working with Jarrod for the last week and already have experienced a massive growth in sales. In 3 days of implementing his strategies we doubled our sales for the week already and that was just the start of the week. He has literally held my hand through the whole process and the support is amazing.

Karina Dulnoan

This guy is FULL of knowledge. There has never been a time where he has not answered any of my questions or put me in the right direction of someone who does know.

Sarah Gale

Jarrod helped me take my business to a new level. I could not do this on my own.

Amy Small

With your sales script we did over 150,000 in sales totally works just speak the words on it

Jo Botting

Moving on with day six, and there has been tremendous amount of mindset shift on my part.

J. Gallaher

I have been working with Jarrod for the last week and already have experienced a massive growth in sales.

Serena Carli

BOOK A FREE GROWTH SESSION TO GET A FULL FREE GO TO MARKET PLAN FOR THE NEXT LEVEL OF GROWTH IN YOUR BUSINESS WITH ONE OF OUR DIGITAL MARKETING AGENCY WARRIORS TODAY

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WANT to take your business to the next level

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Address

152 ST GEORGES TERRACE Perth WA 6000

Email

info@businesswarriors.global

Phone

0488 851 017

1800 948 096

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