DIGITAL MARKETING AGENCY

DATA DRIVEN DIGITAL MARKETING THAT ACQUIRES SALES FAST

FOR BUSINESS OWNERS WANTING TO ADD 6 TO 7 FIGURES TO THEIR INCOME IN 2024

STRATEGY CUSTOMISED TO YOUR BUSINESS AND SITUATION

At our Digital Marketing Agency Business Warriors we realise that business can be tough cash flow can be tight as you grow therefore there isn't a 1 size fits all to grow your business so the first step with us is to always do a free marketing plan with you to get super clear on what your game plan will be prior to even discussing working together.

RESULTS FOR YOUR BUSINESS THATS ALL THAT MATTERS

Your business hitting the goals your after this year is all that matters to our digital marketing agency

Return on investment is where all strategy starts and is the benchmark to where our KPI's as a company for you stem from and we believe in a what ever it takes mindset

GET EVERYTHING DONE FOR YOUR BUSINESS YOU NEED TO SUCCEED

Our digital marketing agency is full service and does everything in house so there is no need to contract multiple businesses just to get done what your business needs to succeed

Multiple digital marketing agencies are now a thing of the past.

NO OBLIGATION, NO CATCH JUST FREE ADVISE AND A PLAN WITHOUT THE BS CLICK BELOW TO GET STARTED TODAY

Digital Marketing Agency Services Completely Done For Your Business

Driving Growth For Businesses Across Australia, New Zealand, USA, Canada And The United Kingdom

FOCUSING ON JUST ONE FORM OF MARKETING DOESNT WORK ANYMORE

We hear this too often "I used an agency previously and I didn't get the result" Or "My Current Agency Doesn't Understand My Business" This is a large reason why we do a FREE MARKETING PLAN upfront because it helps us fully understand your business. If you are like a lot of other businesses that get growth by keeping clients and customers to always come back and by more at higher price points and increasing the lifetime value of each client/customer then this is why you need more than one form of marketing.

We all know having first movers advantage in business has huge advantages however imagine being the first person a client sees before they are ready to buy your product or service. But to also be there to capture people when they are ready to buy and then get them to repeat business with you time and time again. This is how businesses are grown and how you will grow your business in 2024

what digital marketing services can we provide

PPC ADVERTISING

PPC advertising works by allowing advertisers to bid on specific keywords or phrases that are relevant to their target audience. Advertisers can create ads that will be displayed to users who search for those keywords or phrases. When a user clicks on an ad, the advertiser pays a fee to the platform where the ad was displayed.

CONTENT MARKETING

If you want to become the go to
business in your area content marketing is a big part of this, its not just take photos and putting them on your social media profile that will get you the result in your content marketing strategy

SEARCH ENGINE OPTIMISATION

Too many business don't optimise what they current have around their business in order to been seen by their ideal clients use SEO to be seen by your clients without having to pay for the eyeballs

SOCIAL MEDIA ADVERTISING

Social media is a pivotal part of growing your business know what to post, when to post and how to post it so it effectively builds the brand in a machine that gets people to click through to your website or into your booking system to book a service with you or buy products

WEB DEVELOPMENT

Building a website is ok but building a website that converts traffic into bookings and sales for your business is a completely different thing we help create website that convert traffic to bookings for your business

FUNNEL DEVELOPMENT

If you have a specific offer your
business uses to bring in new clients this is where you would want a funnel created to get people to buy your service online

CONVERSION RATE OPTIMISATION

Your business conversion rates extend a lot further than you or your team answering the phone, it also stems too your consultations, your product sales, your website visitors to booking or sale rate optimising these areas by as little as 5% can make a large difference as to where your business growth will be in as little as 12 months

EMAIL & TEXT MARKETING

Email and text message marketing is the ultimate way to continue to keep your current clients active and to continue to buy from you ever single week, month and year

BUSINESS COACHING

Getting new clients is great, but how do you get clients to come back 3, 4, 6, 10, 15 times a year and create a delivery model that helps you grow with more predicatbility

WHO IS BUSINESS WARRIORS

jarrodharman

Business Warriors has evolved over the years to the digital marketing agency in Perth that helps businesses to scale through predictable and scalable sales and marketing acquisition systems while making sure to remain profitable with the appropriate systems and processes.


Our specialty is helping your business to increase the amount of visibility you get daily through specific content marketing and SEO Strategy using the algorithm to your businesses advantage.


We then like to increase your businesses conversation rates through sales training, website optimisation and conversion rate testing systems.


Once these things are done, we add fuel to the fire with bulletproof hyper targeted PPC advertising and social media marketing retargeting to accelerate your results over the long term.


We like to set big targets and provide guarantees to our clients otherwise we don't get paid for what we do. We also serve various industry markets, including automotive marketing, childcare center marketing, adult SEO, medical marketing, and medical SEO.


www.growasalon.com is a product company owner by http://www.businesswarriors.global our registered company is Business Warriors Pty Ltd

jarrodharman

wHAT CAN BE DONE tO hELP YOU

  • Warriors Hook A Killer Offer To Hook In Your Ideal Client

  • Pick your battlefields (Social Media Marketing Meta Advertising across Facebook, Instagram and whatsapp, LinkedIn Marketing, Google Advertising, Bing advertising, TikTok Advertising, and SEO (Search Engine Advertising)

  • Content Marketing to acquire brand awareness and buyers before their ready to buy, paid ads and organic content marketing to find people when their ready to buy and email marketing and text marketing to get clients to buy from you time and time again.

  • Warriors Strike (making the right offer in front of your ideal dream clients
    that will pay you the most)

  • Doubling the number of enquiries your business gets in a 12-month period

  • The Warriors conversion formula (setting appointments & getting them to
    show up)

  • The Warriors Pitch (the most tested selling system ever, for real) so you
    and your team close a higher ratio of leads coming through your campaigns

  • How to create world class products and high-priced products and services and
    experiences for your clients so that you can charge a premium and stand out
    from everyone else

  • How to keep feeding your business from this skill for years to come
    (retention of clients)

  • How to leverage yourself and build world class high performing sales teams

  • Plus so much more

BLOG

blog image

B2B SEO: Future-Proof Your Strategy for Google’s SGE Update

February 28, 20245 min read

The landscape of search engine optimisation (SEO) is constantly evolving, and Google's upcoming Search Generative Engine (SGE) update, expected in 2024, promises to be a game-changer. This update will fundamentally shift how search engines understand and respond to user queries, requiring B2B businesses to adapt their B2B SEO strategies to stay ahead of the curve.

This blog post dives deep into the SGE update, exploring its potential impact on B2B SEO and providing actionable steps to future-proof your strategy.

Understanding Google's Search Generative Engine (SGE)

SGE represents a significant leap forward in search technology. Unlike traditional search engines, which rely primarily on keyword matching, SGE leverages the power of artificial intelligence (AI) to:

  • Understand the intent and context behind user searches: SGE goes beyond keywords, analysing the user's search history, location, and other factors to comprehend the deeper meaning behind their query. This allows for more personalised and relevant search results, tailored to the specific needs and context of the user's search.

  • Generate dynamic and informative search experiences: Instead of simply displaying a list of web pages, SGE aims to provide users with a comprehensive understanding of the topic by generating summaries, insights, and even interactive elements directly within the search results page. This shift towards a richer and more informative search experience is likely to impact how users interact with search results and influence their decision-making processes.

How SGE Will Impact B2B SEO

The shift towards a more intent-driven and user-centric search experience with SGE presents both challenges and opportunities for B2B SEO:

Challenges:

  • Keyword targeting will evolve: While keywords will still play a role, their importance will diminish. B2B companies will need to move beyond keyword stuffing and focus on creating content that addresses the specific needs and pain points of their target audience, considering the broader context and intent behind their searches. This necessitates a deeper understanding of your audience's needs and challenges to create content that resonates with them.

  • Focus on user experience (UX) becomes paramount: SGE will prioritise websites that offer a seamless and user-friendly experience. This includes fast loading times, mobile responsiveness, and intuitive navigation. B2B companies need to ensure their websites are not only informative but also user-friendly, catering to the increasing use of mobile devices for B2B research and decision-making.

  • The rise of voice search and local SEO: As SGE personalises search results based on user context, voice search and local SEO are expected to become even more crucial. B2B businesses need to optimise their content for natural language queries and ensure their local listings are accurate and up-to-date, particularly if they cater to a local clientele.

Opportunities:

  • Content strategy takes center stage: High-quality, informative, and engaging content that caters to the specific needs of your B2B audience will become the cornerstone of a successful B2B SEO strategy. By creating content that addresses the specific challenges and decision-making processes of your target audience, you can position your brand as a trusted resource and attract valuable organic traffic.

  • Leveraging AI for smarter SEO: AI tools can be utilised to analyse user behavior, understand search intent, and optimise content for better performance in the SGE era. These tools can provide valuable insights into your audience's search patterns and content preferences, allowing you to tailor your content strategy for maximum impact.

  • Building authority and trust with thought leadership: By creating valuable content that establishes your brand as an industry expert, you can attract high-quality backlinks and improve your overall website authority. This can involve publishing research reports, white papers, and other thought leadership content that demonstrates your expertise and positions your brand as a trusted source of information in your industry.

Future-Proofing Your B2B SEO for SGE: Actionable Steps

Here's what B2B businesses can do to prepare for the SGE update and ensure their SEO strategy remains strong:

  1. Conduct a comprehensive content audit: Analyse your existing content to identify gaps and ensure it aligns with the evolving needs of your target audience and the potential impact of SGE. This involves evaluating the relevance, depth, and user-friendliness of your content, ensuring it addresses the specific needs and challenges of your audience in the context of their search intent.

  2. Focus on creating high-quality, informative content: Invest in content that provides in-depth insights, valuable data, and actionable advice relevant to your B2B audience's specific challenges and decision-making processes. This could involve creating comprehensive guides, case studies, industry reports, and other content formats that demonstrate your expertise and provide value to your target audience.

  1. Optimise for user experience (UX): Ensure your website is mobile-friendly, loads quickly, and offers a user-friendly experience. This includes having a clear and intuitive navigation structure, easily accessible contact information, and high-quality visuals. Consider conducting user experience (UX) testing to identify areas for improvement and enhance the overall user journey on your website.

  2. Embrace voice search: As voice search becomes more prevalent, optimise your content for natural language queries. Use conversational language, answer potential questions your target audience might ask verbally, and consider implementing schema markup to help search engines understand the context and content of your website.

  3. Build local SEO presence (if applicable): If your business caters to a local audience, ensure your Google My Business listing is complete and accurate, and consider optimising your website with relevant local keywords. This includes building local citations by getting listed in relevant online directories and engaging with your local community online and offline.

  4. Leverage AI tools: Utilise AI-powered content optimisation tools to identify relevant keywords, analyse user behavior, and gain insights into your audience's search intent. These tools can provide valuable data to inform your content strategy and ensure your content aligns with the evolving search landscape.

  5. Stay informed and adapt: The SEO landscape is constantly evolving, and SGE is just the latest example. Continuously stay updated on the latest trends and algorithm changes by following industry publications, attending SEO conferences, and engaging with the SEO community. This will allow you to adapt your strategy as needed and maintain a competitive edge in the ever-changing world of search.

By taking these proactive steps, B2B businesses can future-proof their SEO strategies and ensure they are well-positioned to thrive in the era of Google's SGE update and beyond. For many companies, partnering with a knowledgeable digital marketing agency can help guide your strategy and execution in line with Google's shifting algorithms. Remember, the key to success in the evolving world of SEO lies in focusing on creating valuable content, prioritising user experience, and continuously adapting your strategy based on the latest trends and best practices.

b2b seosge updategoogle sge
blog author image

Jarrod Harman

We specialise in helping Impact driven salons, clinics and spas get more bookings for their business and help them scale using the Grow A Salon Signature Growth System to become the number one go to in their area.

Back to Blog

TESTIMONIALS

I have been working with Jarrod for the last week and already have experienced a massive growth in sales. In 3 days of implementing his strategies we doubled our sales for the week already and that was just the start of the week. He has literally held my hand through the whole process and the support is amazing.

Karina Dulnoan

This guy is FULL of knowledge. There has never been a time where he has not answered any of my questions or put me in the right direction of someone who does know.

Sarah Gale

Jarrod helped me take my business to a new level. I could not do this on my own.

Amy Small

With your sales script we did over 150,000 in sales totally works just speak the words on it

Jo Botting

Moving on with day six, and there has been tremendous amount of mindset shift on my part.

J. Gallaher

I have been working with Jarrod for the last week and already have experienced a massive growth in sales.

Serena Carli

BOOK A FREE GROWTH SESSION TO GET A FULL FREE GO TO MARKET PLAN FOR THE NEXT LEVEL OF GROWTH IN YOUR BUSINESS WITH ONE OF OUR DIGITAL MARKETING AGENCY WARRIORS TODAY

ctaimg

WANT to take your business to the next level

Quick Links

Services

Address

152 ST GEORGES TERRACE Perth WA 6000

Email

info@businesswarriors.global

Phone

0488 851 017

1800 948 096

Copyright © 2022 All Rights Reserved